ADIDAS ORIGINALS unveils NFT collection of virtual wearables


Adidas, a major manufacturer of sporting goods, has introduced a small selection of virtual wearables. The company calls the wearables “Virtual Gear,” and this step represents the launch of its first such product. The product, per a press release, will support Adidas’ “community-based, member-first, open metaverse philosophy.”

The 16-piece virtual gear line is a creative and cultural turning point for Adidas. The NFTs “bring together past and future, virtual and physical, communities and creators, culture, and identity,” according to the business.

Existing Capsule NFT Collection owners can obtain these wearables through an airdrop. To learn which of the 16 exclusive pieces they have been given, they must “reveal and replace” their current Capsule NFTs. In other words, in order to get the wearables, people must burn their current NFTs.

Adidas Originals launches inaugural NFT wearables collection

In May 2022, the Capsule NFT Collection was introduced.
Having said that, you shouldn’t be concerned if you don’t own any Adidas Originals: Capsule NFTs. The latest collection of wearable NFTs may be bought on a number of online stores.
You can “dress up” your wearable NFTs with the Virtual Gear using a PFP Tool if you are a member of the community and own a suitable partner collection NFT from BAYC, MAYC, or Inhabitants.

With Its Virtual Wearables NFT Collection, Adidas Is Setting The Bar High.
Erica Wykes-Sneyd, VP of Three Stripes Studio, comments on the introduction of the virtual wearable NFT collection and claims that the business is “putting down a flag in the new age of innovation.”

Adding;
“I appreciate the chance this collection offers to our most active community of holders. At debut, each capsule holder has a choice: list and invite others to join this community or burn and express their virtual individuality with adidas’ first Virtual Gear collection. adidas will investigate every practical utility, platform, and experience within Web3 to unlock new possibilities for our wearables, with an emphasis on concrete value and immutable usefulness for our community members. adidas will do this with our community and creator ecosystem at the core. Whatever the circumstance or location, adidas is always associated with the trailblazers. At this point, in whatsoever worlds they chose to live in.


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