The Smurfs: New NFT collection


The Smurfs have been a beloved cultural phenomenon for decades, capturing the hearts of audiences young and old with their charming personalities, community-driven values, and quirky adventures. From their humble beginnings as a comic strip to their animated television series and feature films, the Smurfs have become an iconic part of popular culture, inspiring countless fans around the world.

Now, the Smurf Society is taking their legacy to the next level by releasing a new collection of non-fungible tokens (NFTs) featuring the iconic blue characters. The Smurf Society NFT collection represents a major milestone for the franchise, bringing the beloved characters into the world of Web3 and expanding their reach to a global audience.

With 3,000 NFTs set to go on sale starting on April 18, fans of the Smurfs will be able to collect unique avatars based on their favorite characters. From Papa Smurf and Brainy Smurf to Smurfette and beyond, the collection features a wide range of iconic characters that are sure to delight fans young and old.

But the Smurf Society NFT collection isn’t just about collecting cool avatars. It’s also about creating a community that transcends borders, bringing together fans from around the world to celebrate the values that the Smurfs represent. As Arthur Salkin, co-founder and CMO of the Smurf Society, notes, “We see NFTs as creating a community that doesn’t have borders. Web3 provides less hassle and all the freedom to connect with others and provide digital sovereignty, which is very important.”

For Frédéric Montagnon, another co-founder of the Smurf Society who works on marketing for the brand, the Smurfs are the perfect ambassadors for this vision. “The Smurfs are a community-driven franchise that emphasizes caring for others and working together,” Montagnon explains. “We believe that this makes them the ideal partner for transitioning Web2 fans to Web3 by means of an inclusive and welcoming community.”

But the Smurf Society NFT collection is just the beginning of the brand’s foray into the world of Web3. Over the past year, the Smurf Society has been developing a game-like Smurfy world on Polygon, giving early adopters a chance to test out the platform and earn Crystals that can be traded on secondary markets like OpenSea. This gaming experience also emphasizes education in quests, providing an opportunity for users to learn about blockchain technology and how it can be applied in real-world settings.

As the Smurf Society continues to expand its reach to Web3, it’s clear that the beloved blue characters will remain a cultural touchstone for generations to come. Whether collecting NFTs or exploring the Smurfy world on Polygon, fans around the world can now experience the magic of the Smurfs in a whole new way.


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