Pinterest has introduced an AI-powered tool to promote body type inclusivity on its platform. This tool uses artificial intelligence to recognize diverse body types, considering factors like shape, size, and form. It responds to search inquiries with tailored image results for different body types. The tool is part of Pinterest’s efforts to enhance inclusivity on its platform and is available in several countries.

Pinterest collaborated with creators and experts, including the National Association to Advance Fat Acceptance (NAAFA), to develop the tool and ensure it fosters a positive and inclusive environment. Pinterest’s Chief Product Officer, Sabrina Ellis, emphasized the company’s commitment to inclusivity and the belief that “inspiration begins with inclusion.”

In addition to the AI tool, Pinterest is launching the Creator Inclusion Fund to support historically marginalized creators. Over half of all body-related searches on Pinterest pertain to plus-size fashion, reflecting the platform’s diverse user interests.

This move by Pinterest aligns with its vision to create a more inclusive and welcoming platform for users of all body types.

Pinterest’s AI tool promotes body type inclusivity by recognizing diverse body shapes and sizes in its search results, fostering a more inclusive environment on the platform. The tool was developed in collaboration with experts and organizations and is part of Pinterest’s ongoing efforts to promote diversity and inclusivity.