London-based Degen Distillery is set to launch a groundbreaking NFT project, ‘ORIGO Origin’, with support from Google and BrewDog on November 15. The flagship NFT project integrates digital assets into the distillery’s ecosystem, offering both digital and physical perks.

ORIGO Origin NFT holders will receive Degen Distillery’s inaugural product, the ‘721’ collector’s edition vodka bottle, named after the number of available NFTs. Collectors can choose to keep the digital ‘Vodka 721’ asset, exchange it for a physical vodka bottle, or sell the virtual bottle to another collector for financial gain.

What sets ORIGO Origin apart is the opportunity for collectors to profit from licensing their intellectual property (IP) rights for art, music, and technology to co-create future Degen Distillery products. By minting an ORIGO NFT for 0.1 ETH, collectors gain access to a unique avenue for wealth creation.

ORIGO Origin collectors seeking to monetize their IP can benefit in various ways. The NFTs allow members to turn their creative endeavors, such as NFT artwork, music tracks, or bottle label designs, into real-world profits by receiving license funds for their creations.

Beyond incentivizing creativity, ORIGO Origin strengthens its community by providing ownership and value. NFT collectors and a chosen companion gain exclusive access to upcoming collections, events, collaborations, and more.

Backed by Google, the project employs “social distribution” technology, enhancing collectors’ interactions with Degen Distillery. This includes opportunities to enrich their digital identities through chosen branding and lifelong online discounts for Degen’s products. This approach not only adds depth to ORIGO NFTs but positions them as timeless investments.

Degen Distillery’s ORIGO Origin project is more than a passing trend; it represents a long-term, sustainable venture poised to adapt and grow in collaboration with its innovative and passionate community and strategic partnerships.